Why premieres need viewers
A premiere turns an upload into an event: a waiting room, a countdown, live chat while the video plays for the first time. Indian music labels, film channels and creators with a big episode use premieres to concentrate their audience into one moment. But a premiere with 11 people in the waiting room feels like a party nobody came to — and real viewers who drop in leave before the countdown ends.
Concurrent viewers fill the waiting room and the first minutes, which is when it matters.
Durations and prices
Premiere viewers use the same concurrent-viewer options as live streams. Pick a duration that covers the countdown plus the video length. Options start at ₹14.68 per 1,000 (HQ from ₹18.90). 100 premiere viewers cost ₹1.47; 500 cost ₹7.34. Every duration is in the live table.
A premiere plan for a song release
- Two days before: schedule the premiere; post a community post with the time and a teaser image.
- The day before: share the premiere link in your WhatsApp community and Instagram stories — premieres get a "Notify me" button.
- 15 minutes before: the waiting room opens. Order concurrent viewers for the countdown + song length.
- Countdown: order 30–50 chat messages — greetings, "kitni der aur?", "first time sunne aaye 🔥".
- After the premiere: the song becomes a normal video. Now views and likes take over.
What premieres are good for in India
- Music releases from independent and regional artists.
- Web series episodes on YouTube-first channels.
- Trailers for regional films.
- Course launches where a teacher hosts chat during a free first lecture.
- Milestone videos — "1 lakh subscriber special".
Premiere vs live stream viewers
The viewer product is the same — concurrent viewers for a fixed duration — but a premiere is a pre-recorded video playing once with chat, while a live stream is happening in real time. That changes how you size it: a premiere's length is known in advance, so you can pick the exact duration and avoid paying for minutes after it ends. For a live stream you can't predict the end, so buy a longer option or plan to re-order.
How to order
Open the premiere's watch page, copy the link, paste it above, choose a duration that covers the countdown plus the video, set the viewer count and pay from your wallet or by UPI. Viewers join within minutes and stay for the duration.
After the premiere ends
The video converts into a normal upload with the premiere chat available as chat replay. Check Studio for the premiere's peak concurrent viewers and how many real viewers stayed through the whole video — that's a good measure of how well the release landed with your audience. If you plan to keep promoting the video, now is the time for regular views and likes, sized to look natural against the premiere numbers.
Premiere mistakes to avoid
- Scheduling at an odd hour. 7–9 p.m. IST works for most Indian audiences; devotional releases often do better early morning.
- A countdown that's too long. YouTube's default countdown is fine; long waiting rooms lose people.
- No thumbnail on the scheduled premiere. It shows in subscribers' feeds days before — make it count.
Live prices for every option
Pulled from our catalogue — these are the prices you pay today. Totals round up to a clean rupee ending.
| Option | Price / 1,000 viewers | Min – Max | Speed | Refill |
|---|---|---|---|---|
| Live Viewers — 15 min, no refill | ₹14.68 | 10 – 500K | — | no refill |
| Live Viewers — 15 min, no refill | ₹15.83 | 50 – 100K | — | no refill |
| Live Viewers — 15 min, no refill | ₹16.18 | 10 – 300K | — | no refill |
| Live Viewers — 15 min, no refill | ₹17.08 | 50 – 100K | — | no refill |
| Live Viewers — 15 min, no refill | ₹22.35 | 20 – 600K | — | no refill |
| Live Viewers — 30 min, no refill | ₹29.33 | 10 – 500K | — | no refill |
| Live Viewers — 30 min, no refill | ₹31.65 | 50 – 100K | — | no refill |
| Live Viewers — 15 min, no refill | ₹31.98 | 50 – 50K | — | no refill |
| Live Viewers — 30 min, no refill | ₹32.40 | 10 – 300K | — | no refill |
| Live Viewers — 30 min, no refill | ₹34.10 | 50 – 100K | — | no refill |
| Live Viewers — 30 min, no refill | ₹44.73 | 20 – 600K | — | no refill |
| Live Viewers — 60 min, no refill | ₹58.63 | 10 – 500K | — | no refill |
| Live Viewers — 30 min, no refill | ₹60.85 | 50 – 50K | — | no refill |
| Live Viewers — 60 min, no refill | ₹63.28 | 50 – 100K | — | no refill |
| Live Viewers — 60 min, no refill | ₹68.20 | 50 – 100K | — | no refill |
| Live Viewers — 60 min, no refill | ₹89.48 | 20 – 600K | — | no refill |
| Live Viewers — 90 min, no refill | ₹94.90 | 50 – 100K | — | no refill |
| Live Viewers — 90 min, no refill | ₹102.30 | 50 – 100K | — | no refill |
| Live Viewers — 60 min, no refill | ₹109.10 | 20 – 250K | — | no refill |
| Live Viewers — 120 min, no refill | ₹117.28 | 10 – 500K | — | no refill |
| Live Viewers — 60 min, no refill | ₹121.68 | 50 – 50K | — | no refill |
| Live Viewers — 120 min, no refill | ₹126.55 | 50 – 100K | — | no refill |
| Live Viewers — 90 min, no refill | ₹134.20 | 20 – 600K | — | no refill |
| Live Viewers — 2 hours, no refill | ₹136.40 | 50 – 100K | — | no refill |
| Live Viewers — 90 min, no refill | ₹163.70 | 20 – 250K | — | no refill |
| Live Viewers — 180 min, no refill | ₹175.85 | 10 – 500K | — | no refill |
| Live Viewers — 2 hours, no refill | ₹178.95 | 20 – 600K | — | no refill |
| Live Viewers — 90 min, no refill | ₹182.45 | 50 – 50K | — | no refill |
| Live Viewers — 180 min, no refill | ₹189.83 | 50 – 100K | — | no refill |
| Live Viewers — 15 min, no refill | ₹194.73 | 50 – 500K | — | no refill |
| Live Viewers — 3 hours, no refill | ₹204.60 | 50 – 100K | — | no refill |
| Live Viewers — 120 min, no refill | ₹218.25 | 20 – 250K | — | no refill |
| Live Viewers — 72 hours, non-drop | ₹222.05 | 10,000 – 10M | — | no refill |
| Live Viewers — 120 min, no refill | ₹243.28 | 50 – 50K | — | no refill |
| Live Viewers — 240 min, no refill | ₹257.38 | 50 – 100K | — | no refill |
| Live Viewers — 3 hours, no refill | ₹268.40 | 20 – 600K | — | no refill |
| Live Viewers — 3 hours, no refill | ₹308.85 | 20 – 600K | — | no refill |
| Live Viewers — 180 min, no refill | ₹327.33 | 20 – 600K | — | no refill |
| Live Viewers — 180 min, no refill | ₹364.95 | 50 – 50K | — | no refill |
| Live Viewers — 360 min, no refill | ₹379.65 | 50 – 100K | — | no refill |
| Live Viewers — 30 min, no refill | ₹389.45 | 50 – 500K | — | no refill |
| Live Viewers — 6 hours, no refill | ₹409.15 | 50 – 100K | — | no refill |
| Live Viewers — 6 hours, no refill | ₹536.83 | 20 – 600K | — | no refill |
| Live Viewers — 360 min, no refill | ₹654.63 | 20 – 250K | — | no refill |
| Live Viewers — 360 min, no refill | ₹729.88 | 50 – 50K | — | no refill |
| Live Viewers — 12 hours, no refill | ₹759.30 | 50 – 100K | — | no refill |
| Live Viewers — 60 min, no refill | ₹778.88 | 50 – 500K | — | no refill |
| Live Viewers — 12 hours, no refill | ₹818.33 | 50 – 100K | — | no refill |
| Live Viewers — 12 hours, no refill | ₹1,073.63 | 20 – 600K | — | no refill |
| Live Viewers — 90 min, no refill | ₹1,168.33 | 50 – 500K | — | no refill |
| Live Viewers — 720 min, no refill | ₹1,309.33 | 20 – 250K | — | no refill |
| Live Viewers — 720 min, no refill | ₹1,459.75 | 25 – 50K | — | no refill |
| Live Viewers — 24 hours, no refill | ₹1,518.60 | 50 – 100K | — | no refill |
| Live Viewers — 2 hours, no refill | ₹1,557.75 | 50 – 500K | — | no refill |
| Live Viewers — 24 hours, no refill | ₹1,636.63 | 50 – 100K | — | no refill |
| Live Viewers — 24 hours, no refill | ₹2,147.25 | 20 – 600K | — | no refill |
| Live Viewers — 3 hours, no refill | ₹2,336.63 | 50 – 500K | — | no refill |
| Live Viewers — 1440 min, no refill | ₹2,618.63 | 20 – 250K | — | no refill |
| Live Viewers — 1440 min, no refill | ₹2,770.30 | 50 – 100K | — | no refill |
| Live Viewers — 4 hours, no refill | ₹3,115.50 | 50 – 500K | — | no refill |
| Live Viewers — 6 hours, no refill | ₹4,673.25 | 50 – 500K | — | no refill |
| Live Viewers — 360 min, no refill | ₹5,607.90 | 50 – 500K | — | no refill |
| Live Viewers — 12 hours, no refill | ₹9,346.50 | 50 – 500K | — | no refill |
| Live Viewers — 720 min, no refill | ₹11,215.80 | 50 – 500K | — | no refill |
| Live Viewers — 24 hours, no refill | ₹18,693 | 50 – 500K | — | no refill |
| Live Viewers — 1440 min, no refill | ₹22,431.60 | 50 – 500K | — | no refill |
| Live Viewers — 7 days, no refill | ₹1,16,831.30 | 50 – 500K | — | no refill |
| Live Viewers (HQ) — 15 min, no refill | ₹18.90 | 50 – 600K | — | no refill |
| Live Viewers (HQ) — 15 min, no refill | ₹19.10 | 50 – 400K | — | no refill |
| Live Viewers (HQ) — 30 min, no refill | ₹37.73 | 50 – 600K | — | no refill |
| Live Viewers (HQ) — 30 min, no refill | ₹38.23 | 50 – 400K | — | no refill |
| Live Viewers (HQ) — 60 min, no refill | ₹75.45 | 50 – 600K | — | no refill |
| Live Viewers (HQ) — 60 min, no refill | ₹76.48 | 50 – 400K | — | no refill |
| Live Viewers (HQ) — 90 min, no refill | ₹113.18 | 50 – 600K | — | no refill |
| Live Viewers (HQ) — 90 min, no refill | ₹114.70 | 50 – 400K | — | no refill |
| Live Viewers (HQ) — 120 min, no refill | ₹150.90 | 50 – 600K | — | no refill |
| Live Viewers (HQ) — 120 min, no refill | ₹152.90 | 50 – 400K | — | no refill |
| Live Viewers (HQ) — 180 min, no refill | ₹226.38 | 50 – 600K | — | no refill |
| Live Viewers (HQ) — 180 min, no refill | ₹229.35 | 50 – 400K | — | no refill |
| Live Viewers (HQ) — 240 min, no refill | ₹291.23 | 50 – 400K | — | no refill |
| Live Viewers (HQ) — 360 min, no refill | ₹436.85 | 50 – 400K | — | no refill |
| Live Viewers (HQ) — 360 min, no refill | ₹461.13 | 50 – 600K | — | no refill |
| Live Viewers (HQ) — 720 min, no refill | ₹917.38 | 50 – 400K | — | no refill |
| Live Viewers (HQ) — 720 min, no refill | ₹922.23 | 50 – 600K | — | no refill |
| Live Viewers (HQ) — 1440 min, no refill | ₹1,834.75 | 50 – 400K | — | no refill |
| Live Viewers (HQ) — 1440 min, no refill | ₹1,844.45 | 50 – 600K | — | no refill |